Muted Videos, Missing Royalties: How Social Media Royalties Work and What African Music Creators Need to Know
You edit your video, you choose the perfect song, you post it on Instagram, TikTok, Facebook or YouTube. And then, without warning, the audio disappears. The video is still there but the sound is gone. This happens to creators every single day, across every genre and every market and most of them don’t know why. […]